The gotofail bug appeared in regular Belgian newspapers this week. In articles mentioning giant security holes, bad software, the downfall of Apple and so on. But each article ended with a solution for this issue: update all your devices to iOS 7.0.2 or OS X 10.9.2.
But since their newspapers need space for ads, they often forgot to mention that 10.6.8 wasn't affected.
Since then I've notificed that plenty of relatives and clients did a manual upgrade to Apple's latest releases.
Like today: a friend called me asking me to troubleshoot his Mac. He had upgraded from 10.6.8 to 10.9.2 after reading the newspaper and now a couple of apps didn't work anymore.
The guy wouldn't have upgraded because the new OS existed. He upgraded out of fear.
So now I wonder: how many people upgraded to Mavericks these last couple of days? Bug or no bug, now the issue is solved Apple benefits: Mavericks adoption is higher than before last week. At least that's my feeling. I don't have a way to measure it.
Nothing like a good bit of fear to get people to move.